Market Trends
What's New There seems to be a continued interest in new and exciting pillars. You could almost call ...
Read More Selling and marketing candles (part 1)
Selling and Marketing Candles (Part 1) These days candle makers are faced with a myriad of factors in ...
Read More Selling and marketing candles (part 2)
Selling and marketing candles (part 2) One of the most appealing things to me has always been the ...
Read More Selling and marketing candles (part 3)
Marketing and Selling Candles (Part 3) One of the unique features of manufacturing candles is that there really ...
Read More Selling and Marketing Candles (Revisited)
Selling and Marketing Candles (Revisited) If your retail sales are flat, it may be time to look back ...
Read More The New Candle Market
The New Candle Market It is no secret these days that the candle market has become more competitive. ...
Read More Marketing Candles in Untraditional Markets
Some candle makers create candles that are truly unique and so different, that they can command a higher ...
Read More Determining Your Product Line
Determining Your Product Line Every candle maker has struggled with the difficult decision on deciding how many different ...
Read More Adding labels to your candles
Adding Labels to Your Candles The old adage may ring true for books, but it is quite the ...
Read More Establishing Burn Time
Establishing Burn Times When making any type of candle that is intended for the consumer to burn, it ...
Read More Accessorizing Your Manufacturing
Accessorizing Your Manufacturing For hundreds of years the basic "art" of hand pouring candles remainded relatively unchanged. In ...
Read More Marketing Natural Wax and Paraffin Candles
Marketing Natural Wax and Paraffin Candles Successfully Together Natural waxes are a growing segment within the candle making ...
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